How to Attract the Right Startup Advisors for your Business
Startup Events and Demo Days
Events, meetups, and conferences are an excellent way to make connections for both advisors and potential investors. These events are perfect for scouring people known for delivering results even if they are not the most popular people in the room with the highest volume of following on social media. By participating in demo days you may even attract the right advisors to approach you.
Cold Emails
- Make the conversation personal and engaging.
- Make the subject line interesting.
- Talk about their project and what impressed you about them.
The People with a Stake
People who have a stake in your business might just be the ones to offer productive advice to you. It can be someone who bought equity in your app startup, a supplier who knows his way around the industry, or similar. If you are not sure about getting them on board officially, you do not have to. You can test the arrangement out by asking this person out for a cup of coffee and asking for advice.
Online Forums and Communities
An Accelerator or Incubator
Signing up with an incubator may include that you get a panel of advisors as well. Either you will have a pool to pick from or the venture studio assigns you an advisor the first day you start collaborating with them. These are professionals that work closely with you and will be at least initially involved in the day to day progression of your startup.
Mentoring Programs
Even though mentorship and advisory are two separate things, you can have a mentor who may fit into the role of your startup’s advisor. Also, it is worth looking into websites that offer a directory of advisors. Some of these platforms advertise their advisors as startup mentors so yo may have to do some digging.
Comments
Post a Comment